Thursday, March 31, 2011

From Time Management to Energy Management

People like to talk a lot about ROI: if I invest this much money in a project, how much will I get back? Sometimes they think of ROI in terms of time invested. If I put this much time into an activity, what will I get back, and what is worth my time?

What I haven’t heard as often is the concept of ROE, or Return on Energy. I started using this with my business owner clients several years ago as it became obvious that different activities that take the same amount of time can take very different amounts of energy, and have very different outcomes.

If you are doing something you enjoy, you can often spend hours on it, even get lost in it, and afterwards feel relaxed, rejuvenated, and even more energetic than you felt going into it. On the other hand, if you are doing something you dread, you can be completely drained after 10-20 minutes. You also might procrastinate or worry about these activities even when you aren’t doing them, which drains you even more.

One of the most powerful tools we will be using in May – our “Time and Energy Management” month, is the return on energy tool, which allows you to assign an ROE score to all your activities, and then sort them based on which activities you should capitalize on, which you should systemize, and which you should delegate or delete if at all possible.

If you’d like to try this on your own – a simple way is to make a list of everything you have to do to achieve a certain end – whether that is grow your business, have a spotless house, achieve a weight loss goal, or anything else. For each of those activities, start by asking yourself, “if I do this activity well, how far will it take me towards achieving my goal?” Then, ask, “how much does this activity energize or drain me?”

What you’ll notice is that some activities, like making cold calls, may get you to your goal, but may drain you so much they aren’t worth it. While other activities, like e-mail follow up, may not get you as far, but since you could do it all day, you may actually get more out of it.

Same with weight loss. It may be that sticking to a particular diet will get you to your weight loss goal in a few weeks. But it takes every ounce of willpower for you to stick to the diet and you rarely make it past the first few days. On the other hand, eating several small meals each day, and allowing yourself one indulgence each day, might not get you to your goal weight for a few months – but it’s something you can stick to – and several days will go by without you even noticing that you were on a diet. In this case – the second option will likely give you a better “return” on the energy you invest.

Sometimes this concept isn’t easy to get at first, but feel free to contact me with any questions, or be sure to attend one of our May Aspyrre Community events to learn more!

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